Back Pocket Grower

Revenue received per unit to the grower business after broker fees etc.

Only include post-production costs such as freight, point of purchase labels, packaging, if included in sales price and not passed through as separate charge

Percent of units planted that are not successfully sold. May be caused by disease, poor germination, speculation losses, etc

Total business overhead cost divided by the area used (in square feet or square meters) each week for production

Weeks from planting to sale

Distance between centers of containers in inches or centimeters

Distance between centers of containers in inches or centimeters

Only include royalties if included in sales price and not passed through to customer as separate charge

Number of plants per unit

Include pots, carrier trays, and tray or pot labels

Include growing media costs